The New Brazilian Girl:
Ari Westphal


Ari Westphal was discovered three years ago, but only made her runway debut this season in Paris after changing her look and cutting her hair short. Her bookings for Chloé, Vivienne Westwood, Sonia Rykiel and Acne Studios ended up having a major impact on her first season at São Paulo Fashion Week, where she walked a total of nineteen shows.


Ford Models Fall/Winter 2016
Men’s Show Package


The fall/winter 2016 shows in Brazil kicked off yesterday. View Ford Models’ complete men’s package for São Paulo Fashion Week photographed by André Batista after the break.


Ellen Rosa Is The New
Brazilian Girl To Watch


I no longer cover the shows in São Paulo in person for the blog, but I do follow the collections and castings every season, and if there is one new girl who stood out at São Paulo Fashion Week, that girl was definitely Elle Rocha. The 16-year-old newcomer from Belo Horizonte, Minas Gerais, is represented by Mega Model, and booked over twenty shows last week. I wouldn’t be surprised to see her walking for Balmain, Givenchy, or Prada in the near future.


Waleska Gorczevski Is The Girl With
Most Bookings In São Paulo This Season


After a stellar first season in New York and Europe, Waleska Gorczevski walked twenty three shows in São Paulo last week. Brazilian fashion editors should start paying more attention because this girl should have been on the cover of one of the main fashion magazines this month (but then again so should Cris Herrmann).


Backstage At The Spring/Summer
2015 Shows In São Paulo


Franklin Rutz, André Bona, and Max Motta photographed by Henrique Padilha backstage at the shows in Brazil. View more pictures of the boys after the break.